The 10 Truths About Book Publishing You Have To Know Before Writing a New Book

As 2013 started I’ve planned to create and publish more ebooks, courses, other digital stuff and also to enter the music producing scene with one project. Today I’ve discovered in one of the newsletters I follow – The Laptop Millionaire a great to share article about
“The 10 Awful Truths About Book Publishing” written by Steven Piersanti, President of Berrett-Koehler Publishers. I’ve found it inspirational to know the state of market which of course doesn’t mean to stop in any way the creative flow:

how-to-become-a-book-publisher

1. The number of books being published in the U.S. has exploded.

“Bowker reports that over one million (1,052,803) books were published in
the U.S. in 2009, which is more than triple the number of books published
four years earlier (2005) in the U.S.

More than two thirds of these books are self-published books, reprints
of public domain works, and other print-on-demand books, which is where
most of the growth in recent years has taken place. In addition, hundreds
of thousands of English-language books are published each year in other
countries.

2. Book industry sales are declining, despite the explosion of books published.

Book sales in the U.S. peaked in 2007 and then fell by nearly five percent
between 2007 and 2009, according to the Association of American
Publishers. Similarly, bookstore sales peaked in 2007 and have fallen since,
according to the U.S. Census Bureau. The major bookstore chains have
been especially hard hit, with a 12 percent sales decline between 2007
and 2009.

3. Average book sales are shockingly small, and falling fast.

Combine the explosion of books published with the declining total sales and
you get shrinking sales of each new title. According to Nielsen BookScan
– which tracks most bookstore, online, and other retail sales of books
(including Amazon.com) – only 282 million books were sold in 2009 in the
U.S. in all adult nonfiction categories combined. The average U.S. nonfiction
book is now selling less than 250 copies per year and less than 3,000 copies
over its lifetime. Continue reading “The 10 Truths About Book Publishing You Have To Know Before Writing a New Book”

21 Ways Rich People Think Differently Than Average People

Yesterday I’ve found an awesome article about 21 Ways Rich People Think Differently Than Average People and I simply couldn’t share with you. These ideas are taken from the book How Rich People Think by Steve Siebold.

 

Average people think MONEY is the root of all evil. Rich people believe POVERTY is the root of all evil.

 

Average people think selfishness is a vice. Rich people think selfishness is a virtue.

Continue reading “21 Ways Rich People Think Differently Than Average People”

The top 7 challenges on the road to wealth

Yesterday I watched a webinar presented by Kerwin Rae about the top 7 challenges on the road to wealth. Kerwin Rae is a businessman, coach, mentor, entrepreneur, author and international speaker. As one of the world’s leading business commentators and strategists for over a decade, he has coached thousands of consultants in numerous countries on business development, marketing, sales, human behaviour and entrepreneurial psychology.

As these principles are faced in one way or the other by most of achievers worldwide, I thought that it was a good idea to share them here.

Just before that a quote heard also yesterday during the webinar: “Mindsets play strange tricks on us. We see things the way our minds have instructed our eyes to see” Muhammad Yunus.

So the top 7 challenges on the road to wealth are:
1. Focus – really one of the biggest challenges is to focus on what is important, ignore shiny objects and the usual distractions;
2. Motivation – why you do what you do? what is your drive to do, achieve and grow;
3. Clarity – if your vision is not clear don’t expect that the outcomes to be like that. It can happen, but don’t be sure about this;
4. Plan – you know, failing to plan means planning to fail – no more comments here;
5. Strategy – you need to follow a proven strategy to win the game;
6. Tactics – you can have the best strategy in the world but the tactics are the movements which will make things happen – you can call this the leg work;
7. Feeling like giving up – this is a big challenge when you feel like giving up just that the only way is straight forward.
Continue reading “The top 7 challenges on the road to wealth”

Cele 13 principii ale succesului enuntate de Benjamin Franklin – de aplicat unul pe saptamana

Benjamin Franklin este considerat “Primul American” si o personaliate deosebita studiata si citata de foarte multi dintre oamenii de succes pe care ii cunosc, cu care colaborez, pe care ii urmaresc sau citesc. Despre el, mai multe pe Wikipedia aici.

Benjamin Franklin

Am regasit aceste 13 principii ale succesului intr-o carte despre vanzari – “Cum am devenit expert in vanzari” a lui Frank Bettger si m-am gandit ca este momentul sa scriu despre ele pe blog. Benjamin recomanda ca aceste principii sa fie aplicate unul pe saptamana ceva gen tema acestei saptamani este … timp de 13 saptamani si apoi sa o iei de la inceput. Sfatul meu este sa adaptezi aceste principii la scenariul tau de viata iar la sfarsitul articolului voi scrie despre cum le-a adaptat Frank in viata lui. Deci:

1. Cumpatarea – nu manca pana la ingreunare si nu bea pana la ametire;

2. Linistea – nu spune decat ceea ce ar putea folosi  altora sau tie; evita conversatiile marunte;

3. Ordinea – lasa toate lucrurile pe care le ai la locul lor; acorda fiecarei parti a ocupatiei tale timpul ei;

4. Hotararea – fii hotarat sa faci ceea ce trebuie; indeplineste fara gres ceea ce ai hotarat;

5. Chibzuinta – nu cheltui decat pentru binele celorlalti sau al tau; nu irosi nimic; Continue reading “Cele 13 principii ale succesului enuntate de Benjamin Franklin – de aplicat unul pe saptamana”

Cu ce trib ataci mamutul numit “succes”?

Am scris acest articol pe blogul specializat de pe imopedia.ro inspirat fiind de participarea la editia a-IV-a Biz Spark Camp organizata de Microsoft Romania si Startups.ro. Intr-unul din speech-uri, Teodor Blidarus, manager al unei companii producatoare de software a prezentat o abordare foarte plastica a succesului pe care m-am gandit sa o prezint aici fiindca mi-a placut foarte mult. Succesul este ca un mamut vanat de mai multe triburi care se concureaza pe o anumita piata pentru obtinerea trofeului. Cand esti singur, esti unul impotriva a mai multe triburi si ai sanse foarte mici sa vanezi specimenul. Astfel ca, in … Continue reading Cu ce trib ataci mamutul numit “succes”?

Emotiile din marketing

Astazi am publicat pe blogul Top Estate un nou articol despre “Emotiile din marketing”. Americanii se uita in medie 7 ore pe zi la televizor. 7 ore!!! In tot acest timp urmaresc suficient de multe clipuri publicitare astfel incat marketerii sa-i invete ce sa simta si cum sa simta. Exista clipuri publicitare care iti creeaza niste emotii extrem de puternice si unele care pur si simplu te lasa rece. Emotiile sunt decisive atunci cand achizitionezi o casa, de exemplu si ai de ales intre mai multe la preturi relativ apropriate. Tot emotiile functioneaza si in hypermarket cand alegi un produs … Continue reading Emotiile din marketing

Cat de importanta este prezenta in social media pentru brokerii imobiliari?

In domeniul imobiliar discutam de tranzactii, apartamente, case, vile, terenuri, spatii comerciale si proprietati in general. In online si in social media in special discutam de conturi Facebook, Linkedin, Twitter, Youtube, Google +, Pinterest, domenii de internet si altele care de fapt sunt considerate tot proprietati, insa virtuale si ele sunt denumite “real estate virtual assets”. Poate putini dintre noi realizeaza cat de important este ca atunci cand un client cauta de exemplu – “agentia imobiliara Baneasa” prima pozitie sa fie ocupata de agentia imobiliara pe care o reprezentam sau cand cauta “agent imobiliar Baneasa”sau “broker imobiliar Baneasa” prima pozitie … Continue reading Cat de importanta este prezenta in social media pentru brokerii imobiliari?

Covert Geo Targeter Plugin review

If you use either Google Places or Foursquare you already understand how important is the geo targeting and also what huge income opportunity is represented by the local marketing both for online and offline marketers. Also, if you use Facebook, you already encountered Facebook Places and probably you heard at a conference or have read that its future is a combination between FB Mobile, Local Marketing and FB Events.

Soren Jordansen, John Merrick & Cindy Battye known worldwide as “The IM Wealth Builders” presents Covert Geo Targeter Plugin which lets you geo target your blog and insert your visitor’s geo location anywhere on it. The plugin is very easy to use but extremely powerful. geo targeting your blogs and using your visitor’s actual location in your titles, posts, ads and more can be a huge conversion booster for you. It realy makes you stand out from the crowd and it’s guaranteed to get people’s attention, make them read your posts and click your ads.
Continue reading “Covert Geo Targeter Plugin review”