I just finished what became my North American tour with two countries (Canada & US), three cities (Toronto, Austin, and New York), and three major events (AIBC Americas, Consensus, and Battlefin). I have changed 7 planes in the process, and fortunately, everything went very smoothly, except for one being delayed for two hours, and another for 1 hour. Which is almost perfect having in mind the chaos happening these days at many airports. I have also changed 7 hotels, crossed the border from Canada to the US by foot at Niagara Falls (it was a first for me), started a hit song in a studio in Austin, perfected my scratch skills at another studio in New York, have met incredible people along the way, and realized that I have to be much more consistent with writing, sharing important things I have learned at these events with you. I only had my backpack in Toronto and went with the team from AIBC Summit at Niagara Falls so instead of going back to Toronto and taking the plane from there to Austin, I took a last-minute decision, and first went to a Hard Rock Cafe at Niagara Falls to eat a hamburger – it is my first in more than 10 years, as I am not a hamburger fan, and then crossed the border to US on the Rainbow Bridge which is a simple, but a fantastic experience, something people usually do in the movies. From there went to Buffalo airport, found a nice hotel, and flew to Austin the next day.Continue reading “Metabank is the first decentralized bank in the metaverse. How to join early?”
The NFT world is a fascinating one, especially when it is connected to the real world, and the entertainment industry has a massive, still untapped opportunity to step in. This is why I support such initiatives and am happy to give a shout-out to the organizers behind the Serbian famous EXIT Festival for their NFT initiatives.
Exit Festival launches new NFT collections with global music stars and celebrities. Unique NFT collections combine cutting-edge digital art and superior real-life experiences.Continue reading “Exit Festival launches new NFT collections with global music stars and celebrities”
The NFTs (non-fungible tokens) are not something really new, they were here with us starting the ICO craze in 2017, but somehow, after 2020, they have started a new, upgraded life, and are considered as one of the next big things. They are a breed of unique digital assets — non-fungible, which are different from regular cryptos which are fungible (one can easily be replaced with the others). What is hard to digest for most of us is how these digital assets which range from art and music to in-game assets and luxury fashion, are selling like high-priced diamonds, sometimes in the range of hundreds of thousands, and even millions of dollars.Continue reading “NFTs for Beginners Crash Course”
Well, the million-dollar question is … what is an NFT? Anybody can perform a short Google search, and will see the definition by Wikipedia: “A non-fungible token (NFT) is a non-interchangeable unit of data stored on a blockchain, a form of digital ledger, that can be sold and traded. Types of NFT data units may be associated with digital files such as photos, videos, and audio. Because each token is uniquely identifiable, NFTs differ from most cryptocurrencies, such as Bitcoin, which are fungible.
NFT ledgers claim to provide a public certificate of authenticity or proof of ownership, but the legal rights conveyed by an NFT can be uncertain. NFTs do not restrict the sharing or copying of the underlying digital files, do not necessarily convey the copyright of the digital files, and do not prevent the creation of NFTs with identical associated files.
NFTs have been used as a speculative asset, and they have drawn increasing criticism for the energy cost and carbon footprint associated with validating blockchain transactions as well as their frequent use in art scams. The NFT market has also been compared to a Ponzi scheme.” But even after seeing this definition, the question comes up again: what is an NFT?Continue reading “How to understand NFTs?”
By going to many conferences where I am speaking I also spend a lot of time in the expo area looking to connect with new investors, and projects, and also reconnecting with people I know or I am already working with. I have an actual complex set of activities in the CMO/ CEO/ Advisor/ Venture Partner/ Startup Mentor & Investor areas so it is impossible to see me just standing with nothing to do. Yes, maybe from time to time, you could see me like this for a few minutes contemplating nice venues or ideas blowing my mind. If you remember, this newsletter is a little bit about what’s inside my head so expect some personal insights here also.Continue reading “Your Army of digital twins is waiting!”
It took me two days to find a t-shirt with a meaningful message so I can wear it during one of the latest conferences I had the opportunity to speak at. Usually, I buy 80% of my clothes from New Yorker, the rest is split between Primark and other brands. New Yorker speaks my language, I can choose what I want in minutes, I feel great wearing their stuff. Maybe I will pitch them one day to become one of their influencers. I use to look at Sauvage commercials in shops and think that one day I will be able to be part of commercials like Johnny Deep is doing. I love the shopping experience at Primark, especially when I am in Uk on Oxford Street.
Usually, I buy stuff for my wife and three daughters for the same reason, it speaks my language when shopping for my girls, and other family dresses, so occasionally I purchase also stuff for myself. One month ago I took the weird decision to start a newsletter on Linkedin, and also a more in-depth version on Substack (feel free to subscribe on both) called Inside My Head: The New Entrepreneurship in The Digital assets Era.Continue reading “Up or out!”
10 years ago if you wanted to launch a business or even to test an idea you had to rent an office, furnish and create the IT infrastructure for it, spend a lot of dough as startup costs, and all that jazz.
Now you can create a funnel, put a team in a coworking space, plug the laptops in space’s IT infrastructure and bang, you can start something. The power of the internet has caused the transaction costs to become smaller and smaller, as time goes by. So, in theory, it is easier than ever to start a project but most of the beginner entrepreneurs are lured in the idea to raise funds and make money and are not focused on creating real, lasting value. And here is their biggest seatback.
What’s the biggest mistake that entrepreneurs are making? Many companies are just using the internet and technology to slash costs and they do everything possible to outsource as much possible. They focus on cutting the costs instead of using the internet and the tech facilities at hand today to actually create much better products. And this trend is helped by the gooroos promoting via books, courses, webinars, and seminars the mindset that you can just use the internet, don’t work at all, or maybe just a little bit, outsource everything and lay low on a sunny beach. The whole value building idea is somehow out of the equation. And this is wrong and it is bad both for the business, the customers and all other stakeholders.
Something is currently going on and it’ll only be a matter of time before it gets to you!
Website owners are being targeted and sued for a law they are ignorant of . It’s the ‘Americans with Disability Act [ADA]’ which requires businesses to make accommodations for people with disabilities in ALL their web content.
Click Here To Find Out If Your Website Is ADA Compliant!
I made a pause publishing on the blog which is now over and I would like to start with “3 Reasons to launch an online course if you’re offering services”. I’ve struggled for months and even years to create and sell online courses, the learning curve was not easy but it worked fortunately and in the next period besides working on my own courses I want to help action-taker professionals to launch successfully theirs.
I’ve been in dark corners multiple times bursting with stress and anxiety but all the time I’ve found a way to go further and my work I perform online was in many cases the proper medicine. I am a little bit of workaholic and sometimes my family suffers due to this habit but as I’ve transform a lot of my consulting work into inline content, courses and products I am able to free some of the work time and put it back towards the family. My work will still take a lot of time, I believe in its purpose to push the humanity forward so will continue to do my best.
If you are a high level professional selling high ticket services you may consider the idea of creating an online course as an entry gate to your expertise.
In the entrepreneurship world, people talk about mindset all the time and how important it is for success. We all are manipulated in one way or the other through TV and social media. The fake gurus are all over teaching us how to become millionaires but at the end of the day, they may struggle to pay their rent and many of them are just broke manipulators.
Would you let somebody perform an open heart surgery if the person happens to be just an avid reader and publisher of information about heart surgery but not a skilled practitioner?
I love social media and it is a fantastic tool to get educated and also to educate others but if you live just for a like and do things just to be acknowledged by a number of people by a touch of a button … then you are f____d up! Continue reading “The Free Will Magnified Is The Real Danger Of Social Media”
Sometimes there is a wall blocking our imagination and this is … what other people think.
We are taught since childhood to care about what other people may think about us. And while this could keep us on the safe side of things it can break and destroy all our business efforts. And it can affect our life overall.
This is the reason many businesses don’t go all in with their marketing and waste opportunity after opportunity … from the fear of what people say.
I had tons of bad moments in my life and business when I realized that I am all alone in front of the troubles so why should I care. There are companies missing sales, missing growth and going down towards bankruptcy because they fear this one thing — pushing their marketing to new heights. Continue reading “Other people’s opinion can kill your marketing and your business”
Well, when we are talking about marketing, in many instances it is an exact science because a good marketer knows about his audience more than the people forming the audience know about themselves.
So many clients and social media connections are confused about what a sales funnel really is. Yes, there is a big buzz these days due to the rise of applications like the amazing Clickfunnels but I always say that it is a great strategy to come back to basics and start from there.
The core definition of a sales funnel (which is also known as a revenue-generating funnel or the actual mapping of a sales process) refers to the very important buying process that businesses lead their customers through when they purchase products or services. It is a process starting with the moment when a lead is generated and is a reflection of the customer journey leading to repeated sales. Of course, not all leads will become customers, some will never buy, others may buy later and there will be few which will buy a lot and become raving fans.
A sales funnel is a process and it is backed by science and is divided into several steps, which are different depending on the particular sales model. Continue reading “What is a Sales Funnel?”