The benefits of social media marketing

Socialexaminer.com conducted a study this year on the benefits of social media marketing among a significant number of online marketers. The conclusions? 85% of them gained more exposure for their business, followed by increasing traffic to the website promoted (63%). 56% revealed the fact that social media activity brought them new business partnerships, 54% were helped by social media to increase the rise in the search rankings, 52% generated qualified leads, 48% sold more products/ services and 48% had savings in the overall marketing budget. Social Media has not to be seen as a medium where you can advertise your … Continue reading The benefits of social media marketing

Clubv3 Announces Strategic Alliance with Green Leaf Film Studios

Douglas, Isle of Man and Chengdu, China Isle of Man-based social network games and media specialist, Clubv3, has announced a far-reaching strategic alliance with Chengdu-based Chinese film studios, Green Leaf Film Studios. The two companies are working together on the creation of social network games based on Green Leaf’s TV and film properties for Western and Asian social networks, including the likes of Facebook, MySpace, Netlog, Mixi, RenRen, QQ, Orkut and Hi5. Development is already underway on a number of initial products based on Clubv3’s platform. Green Leaf is further providing Clubv3 with access to its team of artists in … Continue reading Clubv3 Announces Strategic Alliance with Green Leaf Film Studios

How the games changed the face of Social Networking and how brands communicate with consumer through them

If just a few years back it was a science fiction thing to convince a business angel to invest in a project which will produce incomes by selling pixels to people now, for sure that most of them which avoided such projects have second thoughts. The virtual goods market in The USA has reached $ 1 bn revenues in 2009 and will climb at $1.6 bn revenues in 2010, $835 mil coming from start-up companies which didn’t exist three years ago. The virtual goods market in Asia was at $5bn (2008) and $7bn (2009) and will increase also in 2010. … Continue reading How the games changed the face of Social Networking and how brands communicate with consumer through them

What is “Job Satisfaction”?

Some people say that “job satisfaction” means “good money”, others say that it means a “stress free” job. For me, when I try to explain this I think of Sir Richard Branson’s quote: “When business stops being fun throw it away!”. Richard runs the business empire called Virgin and I simply don’t think that he never had struggles and abandoned businesses at the first signs of hard times to come. For me, this term, “job satisfaction” is very important. It makes me start the business day with a smile and to kickstart everything which I have in mind. Being an … Continue reading What is “Job Satisfaction”?

Usability Workshop on Saturday @ Bucharest Hubb with Thomas Binder

On Saturday I attended at Bucharest Hubb a four hour workshop about usability presented by Thomas Binder. The content was very useful and I added new tools to my online marketing arsenal. I kindly recommend to take a look at his resources and recommandations: thomasantonbinder.com, twitter.com/tangoalphabravo, facebook.com/tangoalphabravo and tangoalphabravo.com. Continue reading Usability Workshop on Saturday @ Bucharest Hubb with Thomas Binder

New Social Network Games Developer and Publisher: Clubv3 Douglas, Isle of Man

Isle of Man-based clubv3 is a new social network games company founded by veterans of the video games industry, concentrating on making top quality and branded games for social networks, such as Facebook and Hi5. With over thirty years’ experience making video games between the company’s two directors, clubv3 has a wealth of experience in making mass-market appeal games, integrating brands and localising products for multiple languages and territories. Clubv3 has a complete system in place for social network games with an integrated micro-transaction system, full 3D avatar system and a highly flexible and dynamic development system, allowing long-lasting playability … Continue reading New Social Network Games Developer and Publisher: Clubv3 Douglas, Isle of Man

Social Networking tools on Facebook

I receive lots of questions from people around the world about how to start their Facebook journey so I decided to publish more on this topic. This article is related with the social networking tools on Facebook. Feel free to comment! What kind of tools can you use to do social networking on Facebook? At the beginning of your FB journey you receive a blank page. After you will define your experience on the site and set your own goals, you will want to choose the activities, applications, groups and networks that will help enhance this experience. The main tools … Continue reading Social Networking tools on Facebook

7 Steps System for Success in Information Products Business

The industry of selling information products – eBooks, physical books, downloadable books along with CD’s and DVD’s is one of the most interesting domains of activity. There is a huge overload of free and paid information about how you can get started. Actually, everything can be structured in 7 steps called the steps to success in Information Products Business: 1. Find a hungry market, people having a need, an urge, a problem waiting to be solved; 2. Figure out what the market wants through research – forums, blogs and others; 3. Establish your authority in this area – through articles … Continue reading 7 Steps System for Success in Information Products Business