De fiecare data cand ajung in Cartierul Greenfield din Baneasa si merg des in ultima vreme am un deja-vu cu minunata perioada din copilarie cand imi vizitam bunicii la Predeal si savuram aerul de munte. Aerul este diferit de restul Bucurestiului – pot confirma. Am zis initial ca ma sugestionez sa il simt altfel dar dupa incercari repetate m-am convins ca e “for real”. Continue reading Kaleidoscop The Unboring Home de la Greenfield
Unul dintre preturile pe care oricine doreste sa exceleze in business trebuie sa le plateasca inseamna sa petreaca foarte multe ore la birou, evntual in fata calculatorului, sa faca fata multor situatii stresante si unor presiuni de multe ori foarte greu de suportat. Sedentarismul este periculos pentru ca odata instalat ca obicei este foarte greu de inlaturat iar efectele pe termen lung asupra organismului uman pot fi devastatoare.
Echilibrul dintre mental si corp nu este nici usor dar nici greu de stabilit insa de cele mai multe ori necesita ajutor specializat. Noi romanii zicem ca ne pricepem la toate si de fapt aceasta este o cursa foarte periculoasa. Cei mai de succes oameni pe care ii cunosc au de exemplu un mentor pentru business, un consilier pentru relatii (chiar de cuplu), unul pentru modul in care se imbraca, un coach pentru fitness s.a. Aceasta delegare daca poate fi numita asa le asigura acel succes pe multiple planuri care pentru multi dintre noi pare de domeniul SF. Din pacate, traim intr-o societate in care suntem inoculati cu ideea ca trebuie sa muncim pentru o pensie de la stat si ca e gresit sa traim in bunastare si plinatate pana la 100 de ani. De asemenea, suntem tinuti ocupati de dimineata pana seara intre 25 si 50 de ani astfel incat sa nu avem grija de noi si sa ne cheltuim la varsta a III-a toti banii pe medicamente.
Continue reading “Sa mergi la SPA este un must have pentru oricine doreste sa investeasca in propria sanatate”
Cea de-a treia editie a VentureConnect se va desfasura pe 20 iunie 2011. Printre invitati se numara Kenneth P. Morse, antreprenor in serie si William Aulet, senior lecturer la MIT Sloan School of Management, ambii din Statele Unite, precum si 3TS Capital Partners.
Un proiect de pionierat in domeniu, VentureConnect a ajuns la cea de-a treia ediție, care este organizata și va avea loc pe data de 20 iunie 2011, la Hotel Intercontinental București. VentureConnect este prima inițiativa din Romania care aduce laolalta antreprenori si investitori potențiali din domeniul IT/Internet/Tehnologie.
La aceasta ediție sunt asteptati investitori din Statele Unite, Europa de vest, din regiunea centrala si est-europeana si bineințeles din Romania. Alaturi de Kenneth P. Morse, fondator al MIT Entrepreneurship Center și William K. Aulet, director al MIT Entrepreneurship Center din Statele Unite, se numara si 3TS Capital Partners care intenționeaza sa lanseze in lunile urmatoare “3TS Catalyst Fund Romania”, un fond de investitii de aproximativ 30 milioane EUR, finantat partial prin intermediul programului JEREMIE al Fondului European de Investiții și care targeteaza sectorul IT și online.
Continue reading “VentureConnect – Prima editie din 2011”
We wanted feedback and a greater audience before publishing the print version of our new book. We gambled on a ‘public and peer review’ to help improve the quality of our book, and at the same time get out word of mouth. Did it work?
Authors and business people often go to extremes to publicize their book or product launch. Sometimes, the most successful method can appear in front of them. Take for example, book publicity. It is the one of the toughest cases to crack. Each year, at least 50,000 authors are published in the United States. Tens of thousands of authors publish electronic books. Most fail to get noticed. Very few achieve any of their goals as authors – to build up readership.
Here’s a way to get the word out and polish off your book before it hits the stores: sampling. Major corporations utilize focus groups, pollsters and other marketing experts to build up their brand name. This is similar to planting seeds to get a garden or orchard to grow. The more seeds you plant, the better your chances to grow vegetables or apple trees. As an author, you can use sampling or “seeding,” to build up awareness of your book. During the publishing process, we discovered a clever way to attract readers, and at the same time, we can upgrade our book.
Continue reading “Getting Word of Mouth Started: New Book PR Method”
Facebook became part of our everyday life. Sometimes when we get up in the morning we check what our friends are up to even before going to the bathroom.
As most of the people, I’m sure that you want to know how Facebook, the biggest social media site can help you boost your online business. You can be a CPA marketer or an affiliate, you can be the seller of your own products or a consultant offering social media services … really doesn’t matter, as Facebook is the place to be an use for marketing.
The starting point of your marketing should be to understand why millions of users are on Facebook and they love every minute of it sharing their life and business experiences contributing to the growth and development of this online phenomenon.
Continue reading “Why do people like to use Facebook?”
Ma distreaza foarte tare cum multe companii din Romania sunt invatate cum sa se descurce in social media de “gurus”, “specialisti in social media” si “blogg(e)ri”. In general imi place sa stau deoparte si sa nu ma angajez in polemici ieftine fiindca prefer sa imi investesc timpul in directii mai interesante insa nu pot sa nu observ cum de exemplu gigantii telefoniei mobile de la noi se plang ca au pierdut cu sutele de mii de clienti uitand parca de nesatul cu care si-au plasat brandurile langa cuvinte si expresii demne de site-urile cu multe x-uri. Da, au cautat trafic … Continue reading De cine asculta companiile de la noi in social media? (pamflet)
Brian Tracy is a leading light in the field of personal development. (www.briantracy.com). He has sold over 1.5 million copies of the audio program “The 21 Success Secrets of Self-Made Millionaires”, and I highly recommend it. The content list reads as follows: 1. Dream Big Dreams – visualize, imagine and create an exciting picture of personal prosperity 2. Develop a Clear Sense of Direction – set your goals in writing 3. See Yourself As Self-Employed –take complete control of your career and your financial life 4. Do What You Love To Do – Identify the ideal work for you and … Continue reading THE 21 SUCCESS SECRETS OF SELF-MADE MILLIONAIRES – Brian Tracy
Once you go into affiliate marketing, you will find that one of the key concerns you will have to focus on is building your leads. Leads often come in the form of e-mail addresses, behind which are real people with very real potential to become your customers, subscribers or members. Having a solid list of leads is assurance that you will be capable of reaching a ready market and generating income from there. Continue reading How about Understanding the Key Elements to Building a Solid List
If tactics are the name of the game for you, it really means you are not planning to effectively alter individual perception among your key outside audiences which then would help you achieve your managerial objectives.
If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you’re missing the best PR has to offer.
Such a budget would tell us that you believe tactics ARE public relations. And that would be too bad, becauseit means you are not effectively planning to alterindividual perception among your key outside audienceswhich then would help you achieve your managerialobjectives.
It would also tell us that, even as a business, non-profit orassociation manager, you’re not planning to do anything positive about the behaviors of those important external audiences of yours that MOST affect your operation. Nor are you preparing to persuade those key outside folks to your way of thinking by helping to move them to take actions that allow your department, division or subsidiary to succeed.
So, it takes more than good intentions for you as a manager to alter individual, key-audience perception leading to changed behaviors. It takes a carefully structured plan dedicated to getting every member of the PR team working towards the same external audience behaviors insuring that the organization’s public relations effort stays sharply focused.
The absence of such a plan is always unfortunate because the right public relations planning really CAN alter individual perception and lead to changed behaviors among key outside audiences.
Continue reading “Managers: Should Your PR Budget Stress Tactics or Strategy?”
Do you realize relationships begin shortly after birth and are ongoing ways of life for every person on the planet?
An important part of life depends on how we develop our relationships with others. Perhaps, if we consider examples of this development, a better understanding will enable us to think more clearly before we interact with others.
Do you realize relationships begin shortly after birth and are ongoing ways of life for every person on the planet?
An important part of life depends on how we develop our relationships with others. Perhaps, if we consider examples of this development, a better understanding will enable us to think more clearly before we interact with others.
Continue reading “Lifetime Relationships!”
When you are selling a service, the buyer doesn’t really know whether the service will work for them until AFTER they have bought. This can stall many sales. This article shows an innovative way of removing this barrier to the sale.
When a client is thinking about hiring you, two major questions in their mind are: ‘Can this person deliver what they say they can deliver?’ and ‘Will their approach work in our particular business?’ The trouble is no client can really answer these questions until after they have hired you. And that’s the catch 22. This is a major stumbling block which can delay if not totally grind the sales process to a halt.
You can probably think of situations with your own prospects where this is the case. It’s a frustrating stalemate.
Yet for professional service providers, there is a way out of this frustrating conundrum. Promoting your own training courses or seminars can help you avoid this stumbling block because it gives your prospective clients a chance to sample you at low cost and risk for both parties.
Continue reading “How to Remove Barriers To The Sale”
Clients are the most precious assets for a business. Without clients, there can be no business.
Clients are the most precious assets for a business. Without clients, there can be no business. With poor quality of clients, the business will be poor and if you manage to get very good clients and retain their loyalty, your business will only go up and up. This all sounds very exciting. But it is not easy to get very good clients and all the more difficult to retain them. After all, whatever you do, your competition is trying the same and may use better techniques to get business. Are there any innovative approaches to client relationships?
We are talking about direct sales in this discussion and not about selling merchandise to large consumer base. For example if you are a contractor maintaining air conditioners in clients work places. Or a direct seller of computer hardware to business buyers, and all such businesses where your sales to individual clients are large, and you are in direct contact with clients.
Continue reading “How to have lasting relationship with clients?”
pushing the humanity forward through my craft as an entrepreneur 