In an attempt to create buzz and capture, perhaps, a new type of reader, Playboy Magazine is including a 3-D centerfold with its upcoming June edition. This will be the first such edition for the iconic magazine and the issue will come with a pair of 3-D glasses for your viewing enjoyment. “What would people most like to see in 3-D?” asked Playboy founder Hugh Hefner. “Probably a naked lady.”
Hef is obviously capitalizing on the 3-D rage that surrounded such films as Avatar at the box office. And while 3-D is nothing new, it seems to have caught some momentum in recent years and people are looking for it more and more. Hef explained that he thought about offering 3-D photos in the 1950s and had a photographer shoot some of his models in 3-D. But he scrapped the idea after realizing how expensive it would be to include a pair of 3-D glasses with every magazine.
Hef had no such problems this time around, with the HBO series True Blood stepping up to sponsor the 3-D glasses in exchange for having the name of the show appear on every pair. The June issue will feature the magazine’s 51st Playmate of the Year Hope Dworaczyk in the centerfold. Dworaczyk noted that the 3-D effect actually makes parts of her look larger than they are in real life. She also remarked that it almost appears as though she is handing her wine glass to the viewer as they look at her through the glasses.
Playboy circulation has plummeted in recent years, with the advent of the Internet. Only 1.5 million magazines were sold last year, against nearly 3.6 million in 2006.
By Buzzle Staff and Agencies