We’ve all heard that 80 percent (or even 90 percent) of new businesses fail. Indeed, that statistic is used more than any other business statistic I’ve ever heard. Politicians use it to bolster their campaigns and point out that there needs to be a change. Random people uses it to discourage others from taking risks. Your parents might have used it to encourage you to stay in school and to get a “safe” job.
Regardless of who uses it or what their reasons are, the truth is that anyone who actually lets that statistic affect them and scare them away from starting their own business is a loser.
Yes, that sounds harsh. And it should sound harsh. What else would you call an athlete that withdraws from the match before it even starts because there’s a “chance” he might lose? It’s the same thing with entrepreneurship. If you’re too afraid to get into the game because you might lose, then you’ve already lost.