How to put online a webinar in 30 minutes? (Webinar Jeo product review)

Product Description: Webinar JEO is designed to be a full functioned webinar and live streaming software, allowing you to do ‘one to many’ style presentations to an unlimited number of people. Unlike other competitors in the Webinar space, Webinar JEO has no limitations on the number of people that can attend an event. Built in partnership with Amazon’s Web services infrastructure, Webinar JEO has the backing to increase computing power to an unlimited level. This provides assurance to it’s users that the events will always be ‘kitted up’ with the best hardware as it’s backing. More Information (Purchase link) Webinar … Continue reading How to put online a webinar in 30 minutes? (Webinar Jeo product review)

Create a Webinar and Grow Rich Episode II

How to generate registrations and the pre-webinar phase

In today’s episode I will address two very important issues: how to generate registrations for your webinar and how to start bulding a relationship with them to build your brand, authority and have as many of them participating to your live webinar.

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Let me tell you from the start about a certain distinction to have: the registrations are your leads and most webinar platforms have ways to either export the e-mail addresses of your registrations or to add them automatically to an autoresponder platform so they become part of your email list. The actual tools to use is a separate chapter but don’t worry about that for the moment. So, I repeat, the registrations are your leads, you should add them to your list and they become part of your marketing tribe. So, how to generate the registrations? Continue reading “Create a Webinar and Grow Rich Episode II”

Create a Webinar and Grow Rich Episode I

I brainstormed with myself during one night where I barely kept sleeping because I had this question in my head:”What kind of content to share to bring as much value possible?” and towards the morning a thought popped up in my head: about creating, presenting and promoting webinars.

And the main reason for that besides the actual thought is that by the year 2030 at least 50% of the jobs existing today will simply dissapear and more and more people will have to change career paths in the next years, will start home businesses, online businesses or simply will search for ways to suplement their income by pursuing certain opportunities. There are voices saying that the era of webinars has ended. And this statement is far, far from the truth. The reality is that many of us learn now through images, movies and sounds rather than using books and if you look at how are equipped the TV’s on sale these days you will understand that the future of Television is connected with the internet.

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On top of that, since August 2009 when I started to study what we like to call “internet marketing” attended hundreds of webinars first as a student and next as a presenter, joint venture partner, brokered webinar deals and attended the sessions to see that everything was ok and consulted withy clients to get their webinars up. All those combined refined in models, strategies and processes which make from creating a webinar an element of science and also a vehicle for building wealth in a meaningful way. Continue reading “Create a Webinar and Grow Rich Episode I”

How To Make the Most of Webinars

In the last year I’ve presented dozens of webinars both in Romanian and English and I plan to increase what I’m doing in this area. The webinars were about #enterpreneurship, #startups and #onlinemarketing and especially #socialmediamarketing. Just recently, Harvard Business Review published an article about “Making the Most of Webinars” reconfirming how serious is this method of sharing knowledge worldwide.

“Everyone from for-profit companies like LinkedIn and Procter and Gamble to non-profits like the Red Cross and City Year to professional associations like the American Medical Association and the American Bar Association to publishers like HBR run webinars. These sessions are designed to do everything from teach particular skills or tools to discuss trends in different sectors. And they are aimed at all sorts of audiences, from clients to colleagues.” The article focuses on the fact that the webinars overall can be done much better as they are done today and I think that they question the added value many webinars have for the audience.

The whole article can be found here and the takeaways below:

#Professional associations and others promoting webinars should keep these rules of thumbs in mind when developing webinar content:

#Choose topics carefully. Consult members in the process of selecting topics. Many organizations have their communities vote on topics for possible webinars. In developing this list of possibilities, concentrate on subjects that can be taught through short presentations, not subjects that require long explanations or substantial exchange.

#Focus on training, not analysis. As evidenced by CCIP’s research, webinars seem to work less well when they deal with topics around which there is no consensus, or that require enormous customization to be relevant to all audience members. On the other hand, webinars can be valuable when they focus on training or diffusing objective information on a discrete topic of shared concern and consequence.

#Create opportunities for dialogue. Technology now allows for webinar viewers to submit questions in real time, and skilled moderators can integrate these questions or themes into the discussion. In addition, professional associations can organize smaller regional or interest-based discussion groups to continue discussion after the webinar presenters sign off.

#Allow participants to grow their networks. If presenters and participants circulate their contact information ahead of time or during the course of the webinar, everyone can get more out of the webinar. They can continue the discussion afterward, and presenters and participants can make connections that will be useful in the future, especially on topics that do not lend themselves to webinars.

#Provide incentives for participants to demonstrate their mastery. In cases in which a webinar counts toward professional development requirements, there may be some measure of mastery offered at the end — a short quiz, for example. But this system can be useful in other cases, too. If participants can accumulate points or professional development dollars or achieve recognition based on their performance, they will listen more closely. Continue reading “How To Make the Most of Webinars”

Two New or Improved Business Models – it is 1999 again

By being connected with many online entrepreneurs all over the world I have the privilege to see things before they happen, be invited to JV’s in the early stage of the project and also to understand the newest directions. Would you like to own a piece of the business model pursued by Facebook, Ebay, Amazon or Youtube? Continue reading Two New or Improved Business Models – it is 1999 again