Tag: CSR

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Un arbore te asteapta sa-l plantezi – editia a II-a

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Acum doua saptamani am demarat pregatirea gradinii de acasa. Taiat crengi, varuit copaci, sapat, buruieni, plante noi, vopsit, etc. De ce nu am angajat pe cineva specializat? Fiindca imi place sa fac asta, este relaxant si pana la urma si gradina este o investitie deoarece iti poate oferi numeroase momente de destindere.

In plus, bebele nostru a inceput deja sa exploreze acest nou teritoriu si vreau sa il foloseasca la maxim daca se poate. Broasca testoasa care hiberneaza toata iarna sub biroul meu de acasa asteapta cuminte sa fie mutata in micutul iaz de gradina si cred ca mai are rabdare sa primeasca “perechea” masculina pe care i-am promis-o.

Recunosc ca sunt foarte receptiv la ideile si proiectele care contribuie la imbunatatirea mediului in care traim si de aceea m-am implicat in editia a II-a a campaniei “Un arbore te asteapta sa-l plantezi” care se va desfasura sambata viitoare, pe 30 aprilie incepand cu ora 10.30.
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Communication & Corporate Social Responsibility

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Behind the words of the Corporate Social Responsibility lie some simple, but effective communication strategies, including a simple message, a good guys vs bad guys positioning, and passion for the cause.

In the past few years, the anti-corporate movement (including those opposed to globalization) has gained a bit of steam.

What many people in the movement promote now is called Corporate Social Responsibility (CSR), the idea that corporations should be responsible to all of society and the environment, as well as to shareholders.

It’s a shame they’ve gained momentum. After all, without modern corporations we would all be poorer, and in particular, few of us could expect to retire comfortably. More than anything else, modern corporations exist to provide pension income.
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