Brrr, the newest viral trend has celebrities including Justin Timberlake, Mark Zuckerberg and Martha Stewart dumping buckets of freezing-cold water over themselves. All in the name of charity.
Tipping buckets of chilled water over their heads, anyone who takes part in the challenge then gets the opportunity to nominate a further three people to drench themselves within the next 24 hours.
Failing to perform the stunt in the allotted time means giving a donation to charity.
In the US, the craze is helping to fund research into Lou Gehrig’s disease, known in the UK as motor neurone disease. Continue reading “Facebook founder Mark Zuckerberg and Barack Obama take part in ‘Ice Bucket Challenge’”